The market this month
September 2026
Source: live WHC platform data, refreshed continuously.
Live roles
2
Director & head of department
0
Manager
1
Therapist & practitioner
0
Support & front of house
1
Seniority is grouped loosely by role title wording, so the groups are an honest approximation rather than a strict taxonomy.
Most-demanded skills across live roles
Swedish Massage
2 roles
Deep Tissue Massage
2 roles
Hot Stone Massage
1 role
Sports Massage
1 role
Lymphatic Drainage
1 role
Pregnancy Massage
1 role
Thai Massage
1 role
Lomi Lomi
1 role
Advertised salary signal
Advertised annual salaries recorded on the platform over the last 12 months. A median is published only with its sample size; below 30 verified records we publish nothing at all.
- Director & head of department
- Publishing at 30 verified records - currently 0
- Manager
- Publishing at 30 verified records - currently 0
- Therapist & practitioner
- Publishing at 30 verified records - currently 0
- Support & front of house
- Publishing at 30 verified records - currently 0
The intelligence desk
Reported when there is something worth saying.
Salary reports
In research - published when there is something worth saying.
Industry benchmarks
In research - published when there is something worth saying.
Leadership interviews
In research - published when there is something worth saying.
Spa opening reports
In research - published when there is something worth saying.
Career advice
What Candidates Should Ask in a Spa Interview
The best interviews are two-way. These questions help you understand the reality behind the role.
26 Aug 20261 min
Why Good Therapists Do Not Always Make Good Managers
Technical excellence and leadership are different skill sets. Promotion works best when both are developed.
26 Aug 20261 min
From Spa Manager to Spa Director: How to Know You Are Ready
The title change matters less than the evidence. Here is what shows you are ready to step into a Director role.
26 Aug 20261 min
How to Read a Luxury Spa Job Description Properly
Do not just read the duties. Look for the clues that tell you what the business really needs.
26 Aug 20261 min
Building Your Spa Therapist Profile: What Actually Matters
Your profile is your shop window. Here's how to make it work harder - with practical tips from recruiters and spa directors.
13 Jul 20262 min
What Five-Star Spas Actually Look For When Hiring
Forget the generic job ad. Here's what really matters when luxury properties are building their spa teams.
13 Jul 20262 min
How to Stand Out as a Spa Therapist in 2026
The luxury spa market is more competitive than ever. Here is what sets top therapists apart.
4 Apr 20261 min
Revenue benchmarks
In research - published when there is something worth saying.
Recruitment trends
In research - published when there is something worth saying.
Role guides
In research - published when there is something worth saying.
Industry analysis
In research - published when there is something worth saying.
